When asked to few managers of the factor depending on the industries, they kept stating location, location, and location. Managers from IT industry focused on partnership and hot products. Consulting business managers concentrated on employees’ brain. A reputed management team highlighted on sales and dedicated staff.

Going forward in the discussions, Let’s see why a CRM is essential for small business as in the recent times CRM has a predominant role to play in business. has a lot of ideas on trends in business management. Salesforce online training, strategies that work for a small business shares information regarding various areas like start up business marketing, internet marketing, human resources, finance, home business, and leadership skills which also helps about Newsletter signups, Blogs relating to various fields, marketplace, technology.

Overview of Customers

Companies make use of spreadsheets to store their customer data. Usage of Spreadsheets might get lost, and also might get outdated, and they may also go to a wrong hand. Business cards can be collected for customer data. But how many can you collect? These strategies may miss some important things. Customers are very important for business as they are the ones who pay the bills to make your salary. Often customers feel they are neglected or ignored by the suppliers or even while interacting with few firms. Customers discontinue relationship for a lot of reasons and tend to shift themselves to different places. Luckily, we have something now to as a solution for this problem.

These are the four reasons why CRM system is the most valuable asset.

Register your leads andcrm-1 contact

We never know when the leads would help. It can never be too late to organize the set of customers and their contacts. You will need systematic categories to make the data efficient so that an implementation of CRM strategy would fulfill the needs of a customer. The need for categories like lost customers, influencers, inactive customers, prospective customers, partners, suppliers, potential partners, and dividing customers into A-, B- and C-customers can also be done according to unique customers. To get rid of the complex spreadsheets this can be used.

Track the customer interaction

Talk to the customer/ prospect, and make them feel that they are very important for us. Give them the confidence to surely fulfill their needs, as it will build the history for a long-time relationship.

Customer data – Most Valuable Asset
People working usually, tend to change. It is very important to have permanent customer details and to be updated all time which tends to be the valuable asset to the company. If there is no customer, there is no firm.

Reveals opportunities

Check prospects sold, not sold and most likely to be sold. When it is a No, or most likely to be, then it means Not today. Most of the firms keep the present supplier until they get the best product and services and get good care. So CRM database is very important to keep track of them. If there is any seminar planned or if you have an opt-in letter, the suppliers business can turn up to be yours for the next quarter.

traffic-exchangeAny business would look out for more and more customers. Grabbing the attention of the customers remains the prime agenda of all business. The customers acquire endless choices through the online portals. Gaining a superfluous online presence is thus becoming mandatory. As a business owner, it is imperative to gain more online traffic.

The SEO services company in Chennai, allows you to acquire an enhanced online presence. The SEO services solve your next issue of how to bring more traffic to a website. The real-time SEO strategies ensure success. The effectiveness of varied SEO strategies such as online reviews is depicted through the portals of This article takes you through the various ways to increase web traffic.

Publicize your business
Advertising is one of the predominant factors that amplify the traffic to your website. Paid search is an exceptional choice to bring more web traffic. Make sure to customize the paid search based on your requirements. A paid search can effectively contribute to conversions too. Incorporate keywords that have a commercial motive to enhance the performance of paid search.

Brand building through display advertising is sure to depict your prominence. Social media advertising goes a long way to ensuring your profound visibility. Try to possess a proactive presence in the social media forums. There are galore of social media channels to endorse your business. Choose the right ones that suit your business.

For a business to business niche, Google+ is an ideal choice to display your site in customized search results. On the other hand, for a business to consumer forte, Facebook, Instagram and Pinterest constitute a perfect option. Twitter is a seamless choice for short and appealing links. LinkedIn, the larger than life professional social network, now performs as a publishing platform too. Post engaging and valuable contents on LinkedIn consistently to boost web traffic. LinkedIn permits to obtain an enhanced profile amidst your regular followers. Make sure to offer a right mix of social presence to augment web traffic.

Focus on SEO strategies
Search engine optimization services are proven tools to enhance your web traffic. An appealing content is sure to attract interminable people. Make sure to modify the format of the content as often as possible. Break monotony by varying the length of the content. Make sure that your content is attractive for people from different walks of life. The contents that feature maximum impact are videos, pictures, blog posts, infographics, statistical data and so on. Choose a befitting and a stimulating title. The title plays a predominant role in convincing people to read your posts. Internal links and meta descriptions are ideal choices for optimizing your content.

Capitalize on long keywords. It is better to choose keywords with a commercial motive. Bring in a guest to write a blog post. This increases the web traffic considerably. It builds your brand as well. Make sure to adhere to the standards of guest blogging. Make sure to incorporate internal links while drafting the content. It influences the strength of your profile. It is important that your site has an optimized performance. Avail an enhanced user experience to improve web traffic. Having said all these, it is time for you to make the best use of these strategies to expand your web traffic.


Home automation years ago was only a dream, but now it is a dream come try for homeowners who can access and control home appliances, thermostat, lighting controls, security and allows video monitoring of a home and so much more from a remote or centralized location. Complete home automation may still be complex and expensive but smaller systems are affordable and easy to install. Home automation systems are ideal for home management in places with busy lives. It provides security and is energy efficient. Chennai a fast city with large crowds and fast lives, with several old and modern buildings, needs home automation systems. Home automation system in Chennai may range from the simplest installation of security systems to video surveillance and lighting controls and a lot more. Going through home. will give you a better ideas on this.

Home automation to the futuristic mind has several ideas, for now, the area is being explored immensely and provides a wide range of automation solutions that allow to remotely control smart devices and also automates the devices to turn on and off based on choice, behaviour or environment. While home automation may be expensive, once installed it is convenient, energy efficient and often safeguards homes.

Benefits of home automation

Energy efficiency: In a world concerned with running out of energy resources the focus of architecture and appliances is upon energy efficient designs and products. Home automation too aims at energy efficiency. A well known and already applied home automation system is that of automated thermostats. Automated thermostats are smart in their ability to regulate indoor temperatures based on outdoor temperatures and time of day. The automated thermostats can be programmed as required to turn up or down based on requirement.

Sprinkler irrigation systems too have been automated to water plants at programmed times of the day to save water and prevent loss of water due to evaporation. Home automation can great reduce the loss of power by vampire power which refers to the leaking of electricity due to unused outlets or leakage into unused electronic devices. Some automated devices like coffee machines and lights can even be remotely controlled with settings on the mobile phone.

Home automated smart appliances help manage energy consumption. They can even be synced with appliances with real-time energy information and function at the best times with low electricity prices and usage.

Video surveillance and safeguarding homes: Video surveillance, when combined with a good automated security system, will help remotely monitor and safeguard homes. The automation systems employ cameras fitted inside and outside of homes to monitor effectively. The security system may even incorporate automated locks that can be programmed to lock and unlock from a remote location, the key to which lies in the fact that the lock does not have a physical key. Good common safety practices along with these high-tech automated security systems will help ensure safety. Since the lock functions on a high safety password, it also needs to be highly secure. The locks can be programmed to unlock at a particular time, for example, to allow maidservants in and out or dog walkers. Certain automated systems can even notify the homeowner of unusual activities in and around the home via text, email or SMS.

Convenience: Home automation’s main theme and focus are on making lives convenient and comfortable. Automated blinds, lighting, appliances, coffee machine, thermostats are all set to enhance the convenience of the user without having to manually set them daily. Smart lighting and blinds light up or down the room to suit your preferences, a smart coffee machine keeps your coffee ready just when you need it and the thermostat keeps you warm or cool according to your preferences to keep you cozy at all times.Automated lighting systems with automated blinds can function according to the time of day to save energy. For more ideas ,visit

Home automation disadvantages

automationComplex: Home automation is based on programming. The automated systems and appliances are usually synced with mobile phones or devices and are operated through them. Understanding, syncing, operating and programming the complete system to work efficiently can be quite complex and will need assistance. It would be best to consider what kind of automation would be most desirable.

Expense: Home automation trends are relatively new in the market and as they employ high-end technology they can be expensive. These expenses are sure to come down as the demand for home automation becomes popular. Until then it would be wise to invest in certain areas that you would like to automate for convenience and maximum impact. Make an expense that will be worthwhile.

Incompatibility issues: It is easier to automate different elements in the home but getting them to operate from a single platform can be an issue. Not all smart appliances or devices use the same technology and thus they cannot all work from the same platform. There has been a rise of centralized control systems like Z-wave and Zigbee that addresses this issue. Look for automated devices that are compatible with each other.

Home automation is worth the initial investment if the plan is well thought out and if on a limited budget it would be ideal to automate only that which is necessary. In the near future, we can look forward to all sorts of automation and there are homes out there that are already automated to a great extent. The benefits that home automation has to offer surely will override any drawbacks it may have.


Architecture is the process and product of designing, planning and construction of physical structures like buildings and industrial set ups. Architecture in all its details and techniques is a work of art. It is the art and science of designing buildings in style and functionality. The design and planning of the space and ambiance must reflect functional, technical, environmental, social and aesthetic considerations. Architecture is the creative manipulation and coordination of materials and technology. Architectural design and planning must also take into consideration the aspects of scheduling, cost estimation, construction administration and project management.

The architect offers professional services in accordance with architecture. Their typical drawings, plan and technical specifications define the structure and behaviour of the physical system to be constructed. An architect plays a crucial role in all levels and types of construction. They are involved in both macro and micro level projects ranging from urban design and landscape architecture to construction details and furniture. Chennai is an urban area which requires the accomplishment of latest construction plans and even the renovation of existing ones. Architects vary in their roles and specializations. Industrial architects in Chennai focus on the industrial area of construction. There are those that specialize in residential areas, landscape etc. Approaching a renowned civil consultancy in Chennai will be able to guide you to the best services available.

Educational qualification:

An architect might attain a degree at the graduate level as a bachelor’s degree or associate’s degree. The associate degree or diploma is a level lower than that of a bachelor’s degree. The architect requires a graduate degree to qualify as a professional architect. The architectural courses cover building materials, building systems, architecture drawing and graphic techniques. In India, a person can pursue Bachelors in Architecture (B.Arch) after completing 12th standard. B.Arch is a 5-year course for those with the clarity of thought, excellent drawing abilities, aesthetic sense, creativity and social awareness. The course provides both theoretical and practical knowledge and helps the person to develop creative skills.

Bachelor’s in architecture may also be designed such that the candidates specialize in certain areas like landscape architecture, interior design, architecture and regional planning, and building and construction management. Following B.Arch the candidate may also pursue Master of Architecture which again offers a wide range of specialization such as advanced design, architectural and settlement conservation, architectural conservation, architectural design, building construction and management, construction management, computer applications, digital architecture, environmental architecture, industrial design, interior design, urban design, landscape architecture, and theory and design. After completion of M.Arch, the candidate may choose to pursue higher degrees through M.Phil or Ph.D.

Types of architects:

The type of architect refers to the type of constructions the architect works on and the specific capacity of a given project.

Residential architect: This architect focuses his efforts on the construction of beautiful private spaces for homeowners. They contribute to the customization of homes with unique styles and designs. A residential architect works with private clients and helps them design dream homes. A residential architect must be clearly aware of local building codes and regulations. Architects help clients bring their own personal visions to life.

Public or commercial architect: A public architect takes up larger ventures for businesses or government entities. They are involved in the designing and commissioning of public buildings like government facilities, shopping malls, libraries and other commercial spaces. Public facilities like railway stations, bus stations and airports also can be impressively designed by architects. An architect designs the space such that is aesthetically pleasing and functional at the same time. An architect applies ergonomics to the space being designed. Architects may follow any of various types of architecture from around the world to reflect upon the style of the building.

arcjoIndustrial architect: In order to work on industrial projects it would be best to pursue on the lines of civil engineering as industrial architecture requires more elaborate design, detail and skill as compared to public or private buildings. It empowers the candidate with advanced knowledge of science and engineering. Industrial buildings need to fulfill technical functions. Industrial projects require artistic skills only to a certain extent, unlike residential or commercial sectors.

Landscape architect: This type of architecture specializes in the designing of outdoor areas like recreational parks, gardens, lawns, campuses of institutions and commercial buildings and other public destinations. Private parties and many homeowners seek the services of landscape architects to design unique and remarkable outdoor areas. A landscape architect’s knowledge must go beyond that of simple construction and develop towards gardening and incorporation of living surroundings.

Interior design: Interior designing may be considered as a part of the overall architecture. While there are interior designers who offer their services exclusively to interior designing of spaces, architects may take a holistic approach to designing of buildings and their interiors. Architects can do a great job of integrating interior design and architecture to bring fluidity to the entire work.

An architect may integrate various specializations into their skills set such as interior designing and landscape architecture to create spaces that have the best possible flow both indoors and outdoors.

Green architecture: This is a relatively new field in architecture that specializes in the creation of eco-friendly structures. These are built with solar panels, underground rooms and innovative features to enable sustainable living and reduce energy costs. The structure may have an organic design that is consistent with the natural environment and surrounding.

Architecture is a field of great scope and variety to the inquisitive and creative mind allowing the architect to demonstrate skills, creativity and talent in all walks of life.

four-seasons-westlake-spa-day-at-worlds-best-hotel-3-7157332-regularIf you are looking out for the best spa in Chennai for a deluge into relaxation and rejuvenation it is not that hard with these handy tips! First and foremost, never get into a spa based only on its price. If the spa has got several referrals make sure to have a personal look rather than getting by the word. A good spa is identified based on the best customer service, their menu or choice of treatments and last but never the least ensure the cleanliness of the spa. With numerous spas evolving in most cities, many first timers depict their willingness to experience the varied spa treatments. Spa treatments known for its immense benefits towards the body and mind may also contribute to mild anxiousness in the first timers. They are prone to have innumerable queries about anything and everything which can be handled reasonably well only by a best customer friendly spa. Thus, a right spa is bound to give the best experiences, so here we get into the tips for choosing the right spa.

For the novice spa user never choose a spa based on its lesser or greater pricing attributes. It always results in misconception among the people while judging a spa based on its price. A relatively less priced spa might not guarantee the best customer service. Similarly, an expensively priced spa might as well not meet your high standards of expectations. So always look out for a spa that offers quality service and customer satisfaction in a price range that is equivalent to the services. Always have an individual look rather than listening to referrals. Looking out for best online reviews and referrals are definitely good options but make sure to have a personal check as well. Your best friend might share her superlative experience at a local spa, but there is no hard and fast rule that you should get into the same spa. Make sure to judge your friend’s critique in a wholesome manner and then arrive at your decision. Never decide what you get to hear. The paramount advertisement for a spa would be the actual product created and the quality of services offered.

A good customer service is a right key to choose the best spa. For example, when you visit two different spas for a pedicure, the treatment is going to be almost similar but the customer service offered is an important factor that decides the possibility of a subsequent visit. Customer service can be rated in terms of a friendly atmosphere, a pleasant welcome, a kind considerate behavior, a responsive conversation and offering utmost comfort before and after the treatment. On receiving such delightful experiences at the spa one would want to make repeated visits. Make sure to listen to such reviews before arriving on a decision. Have an overall look at the treatments available at the spa. A good spa must offer the right kind of treatment that you ask for rather than offering what they have. Have a look at the spa’s website for the range of services offered. Also, try to speak with an executive to know about the services in detail. While having a personal chat through the telephone it also enables to judge the amicability of staffs and quality of customer service. Many spas clearly portray their unique selling propositions with their price tag.

The best Egmore spa would offer an elaborate range of services from facial treatments, body wraps, and therapeutic massages to the sauna and laser treatments, make sure to choose the best spa based on treatment specificities. The most crucial factor, however, remains the cleanliness of a spa. While having clients back to back sometimes hygiene goes for a toss. Make sure to check if the sheets and tools utilized are changed after every treatment. Unclean spa acts as a reservoir for transmission of infections and diseases. Always, keep in mind that a clean spa is always the best spa. After choosing the best spa based on the following parameters, fix a prior appointment either by a telephonic conversation or by a personal visit. A personal visit offers an opportunity to have a look at the spa before the commencement of the treatment.

A few handy tips for the beginners from

Always wear comfortable and loose fitting clothing while going in for a spa treatment. It offers a lot more relaxation and lesser mess while having a therapeutic massage. Never hit the spa in the case of any physical ailments. Monitor the cleanliness of the spa environment before the beginning of the treatment. Make sure to have a cautious look at the towels and beds used for the treatment. Be careful with your personal belongings. Place your mobile phones and jewellery in the safety lockers offered by the spa. Ensure if the doors are locked properly before the commencement of the treatment. Most spas offer unisexual treatment, however; a few foot spas do not offer that provision. So at any point, if you are not comfortable make sure to avail the same gender therapist.

As a beginner with initial reluctance to go for a full body massage it is acceptable to go in for a foot or a head massage. Such massage does not mandate a change of clothes. A spa treatment or a session is conducted for about an hour to 75 minutes. Make sure to keep yourself free from any personal engagement during the treatment period. After a spa visit try to avoid public transport as the oil utilized during the treatment attracts enough dirt. Thus, a visit to a right spa revitalizes the mind and the body and offers the best memories.